10 Mar March 10, 2021 – Top Legal Coach Charley Mann, Designing Exceptional Organizational Cultures Hema Crockett and Parents’ Voice Gwen Samuel
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Charley Mann – President and Lead Coach at Great Legal Marketing
I wanted autonomy! I value autonomy in life, the ability to make
my own decisions and to do the work I love!
Charley Mann spreads the message of education-based direct response marketing to every attorney he meets. Why? Because he knows first-hand how effective it is moving a practice from stalled to successful. His knowledge comes from in-the-trenches implementation of strategies from online content creation to direct mail construction to management practices. Charley owes this opportunity and position to the founder of Great Legal Marketing, Ben Glass, who to this day is Charley’s number one business mentor. If you’re interested in the “story of Charley,” here’s the quick version: he is the son of a G-man and school teacher who had no exposure to the world of true “small business” until graduating from college. Fortunately, he found a job working for Ben that opened his eyes to the potential of helping solo and small firm attorneys become community leaders. (By the way, you do this every day by helping clients, providing jobs, and inspiring people.) Through a combination of hands-on, “thrown in the fire” experience in marketing and personally investing in information (books, online courses, audios, etc.), Charley developed the skills needed to help Ben grow his law firm, BenGlassLaw, and reach thousands of attorneys in need of help with practice marketing and development. Just like you, he entered this world knowing little to nothing, but he relentlessly pursued his goal of mastering marketing and never stops feeding his intellectual curiosity. Today, Charley is married to his college sweetheart and has two fantastic daughters. They reside in Northern Virginia with a loyal hound dog to keep them all company. Charley is a speaker, a writer, and recognized expert in attorney marketing and practice development after helping hundreds of Great Legal Marketing members grow their practices through the many monthly benefits they enjoy and providing advice to many thousands more fans and friends of GLM via online seminars, articles, and videos!
Jamie Jacobs and Hema Crockett – Co-Founders of Gig Talent
It is about asking your employees, ‘Why do you work here? Why
do you keep coming back every day?’ It is deeper than the paycheck!
Jamie Jacobs is the co-founder of High Performanceology. For over 20 years she has built high-performing organizations and teams across the technology, financial services and hospitality industries as a HR and culture executive. Based in San Diego, California, she is President of the National Human Resources Association and a Professor at University of Southern California.
Hema Crockett is an entrepreneur, business leader, speaker and author who believes life is too short to not do what you love, love what you do and follow your dreams. She is an award-winning HR professional and the co-founder of High Performanceology. Prior to this she led the Total Rewards programme for LPL Financial and an HR Executive for Renovate America. Based in San Diego, California, she has also worked with Biotechnology companies and the US State Department. Designing Exceptional Organizational Cultures provides guidance on all elements of
building a top performing culture including how to identify and define core company values and embed them throughout policies, processes and behaviours as well as how to create an organizational structure that leverages employees’ strengths for optimum performance. It also covers how to assess what roles the business needs, how to recruit for future success and make the most of non-traditional hires as well as covering employee engagement, motivation, reward, diversity and Learning and Development (L&D). With practical examples, tips and advice throughout , this is crucial reading for anyone needing to build a culture that attracts the very best talent and achieve sustainable business growth.
Gwen Samuel – President and Founder of Connecticut Parents’ Union
Ms. Gwen E. Samuel is a mom of child that attends a Connecticut public school. She is an equity in education and social justice advocate. In addition, she is a community relations consultant with a national reach. In 2018, Ms. Samuel, in her role as President of the Connecticut Parents Union, has aligned herself with several Hartford Black and Hispanic plaintiffs of the Robinson v Wentzell lawsuit opposing unjust racial discrimination practices via racial quotas in quality magnet schools. In 2017, Ms. Samuel launched an “Urban Experience in Family And Community Engagement (F.A.C.E.)—helping Teachers Transition into Diverse Classrooms and Community” workshop series. This parent led “Urban Experience in Family And Community Engagement Workshop Series” provides educators, administrators, and lead school support staff with solution-oriented strategies critically needed to build sustainable relationships with parents, families, and communities who are marginalized in the educational system. This series leads to effective partnerships that nurture both teacher and student success in the classroom, regardless of school model.