14 Mar March 14, 2014 – Write Like Hell Edwin Heaven & Doctor Saver Patty Everette
“The audio file was removed when we switched hosts. Sorry. The cost was prohibitive. If you need the file, contact us and we will send it.”
Edwin Heaven is one of the most entertaining and original guests ever on the show. He started as a comedy writter for Jonathan Winters, Bob Newhart, Carol Burnett, John Cleese, Rich Little, Tim Conway, and Bob Hope. His articles have been published by Rolling Stone, Playboy, and Francis Coppola’s legendary City Magazine. But today he is with us to talk about his invention, Throx, the first socks to be sold in threes. Reader’s Digest gave it a “Best Innovation!” Award but he did not get a deal on Shark Tank. He authored a critically-acclaimed comic novel, The World’s Most Handsome Man, teaches The Creative Process at the Academy of Art University’s School of Advertising, and named the San Francisco Giants’ mascot Lou Seal.
Patty Everette was a paramedic for 3 years, but left to work in a family import business. Within a year, she grew the company from $200,000 to $2.5 million in sales. She sold the company and became a buyer for Macy’s, responsible for $22 million in purchasing and 48 stores nationwide. At age 27, she started Patty Cakes, a cake in a jar product sold to Dollywood and Disney, Cracker Barrel and thousands of gift stores in two countries. She took over another family company, this one a janitorial company, that she grew from $6,000 a month to $80,000 a month in sales. Patty went into insurance a decade ago and soon was the top producer in Georgia for Torchmark and was quickly promoted to Branch Manager/Managing Partner. Today, she is CEO and Founder of healthpons, the coolest company we have EVER seen!