17 Jul July 17, 2023 – Strategic Planning Alisha Jernack and Legal Issues of Energy Healing Midge Murphy
Alisha Jernack – Partner (Entrepreneurial and Advisory Services) at Mazars in US
What differentiates a company from being good or or great is having some sort of strategic business plan that can help them accomplish their goals and to achieve the growth they are looking for.
Alisha Jernack
Alisha has more than 13 years of public accounting experience, specializing in business advisory, strategic planning, financial reporting and tax services. She assists privately owned businesses in transportation and logistics, food and beverage, and consumer products, as well as other manufacturing and distribution sectors. Alisha was named in NJBIZ’s 2022 “40 under 40” and CPA Practice Advisor’s 2021 “40 under 40.” In 2021, she received an Innovation Award from the New Jersey Society of Certified Public Accountants and was an Enterprise Women to Watch Honorable Mention by the Commerce and Industry Association of New Jersey. Alisha has a passion for developing innovative strategies, acting as a trusted advisor to her clients. She is actively involved with her local chapter with the New Jersey Society of Certified Public Accountants, as a Board of Directors co-chair and recently ended a term as a four-year college student mentor. She has been quoted and published in Bloomberg, Accounting Today, NJBIZ and ROI – NJ. Mazars is a leading international audit, tax and advisory firm. Operating as a united partnership, we work as one integrated team, leveraging expertise, scale and cultural understanding to deliver exceptional and tailored services in audit and accounting, as well as tax, financial advisory, consulting and legal services*. Alisha Jernack’s – partner at Mazars with more than 10 years’ experience servicing entrepreneur’s and small businesses – clients (across sectors) consistently run into the same issues when business planning – including not having a good sense of cash flow, working with banks who have gotten more conservative with loans, not investing in technology or motivating their people to prioritize profitability and lacking visibility into customer profitability. Alisha has the opportunity to join a discussion focused on successfully prioritizing the needs of a business. The discussion covers several key aspects, including how high performing medium-sized businesses can shape and define their goals and objectives. This involves adopting best practices in goal-setting to ensure continued success. Alisha can also gain insights into overcoming cash flow and profitability challenges effectively. By implementing sound financial strategies and closely monitoring cash flow, businesses can navigate these hurdles and maintain a healthy bottom line. The discussion will also provide valuable information on best practices for defining priorities. This involves identifying and prioritizing tasks and projects to optimize resource allocation and maximize productivity. Alisha can learn about the importance of aligning personal objectives of business owners with the overall business strategies. By establishing a strong connection between personal and business goals, owners can stay motivated and dedicated to the success of the business. Additionally, the discussion will explore how priorities may evolve over time due to various factors. Alisha can understand the significance of flexibility and adaptability in adjusting objectives to align with changing market conditions or internal dynamics. Lastly, motivating employees to prioritize business growth is a crucial aspect that will be discussed. Alisha can learn about fostering a positive work culture, providing incentives, and effectively communicating the company’s vision and goals to inspire employees to actively contribute to the growth and success of the organization.
Midge Murphy – Professional Liability Risk Management Consultant, Speaker & the Author of Book “Practice Energy Healing in Integrity: The Joy of Offering Your Gifts Legally & Ethically“
What differentiates a company from being good or or great is having some sort of strategic business plan that can help them accomplish their goals and to achieve the growth they are looking for.
Midge Murphy
Midge Murphy is the Professional Liability Risk Management Consultant, Speaker & the Author of Book “Practice Energy Healing in Integrity: The Joy of Offering Your Gifts Legally & Ethically”. Midge Murphy, an energy healing practitioner, and the first attorney to achieve a Ph.D. in energy medicine, possesses a comprehensive knowledge of both the legal field and alternative healing arts. With over a decade of experience, Midge has offered consulting services to numerous clients, specializing in areas such as ethics, legal matters, and risk management strategies pertaining to the practice and training of energy healing methods. Midge’s book and the accompanying Exam have gained recognition as the industry’s gold standard, providing vital training for energy healing practitioners to establish practices that are both legally sound and ethically grounded. For more than a decade, Midge Murphy, JD, PhD (Energy Medicine) has been a tireless advocate for bringing ethics, legal issues, and risk management strategies into energy-based practices and in the training of alternative healing arts practitioners. Her groundbreaking book, Practice Energy Healing in Integrity: The Joy of Offering Your Gifts Legally & Ethically (2015-2020), along with the accompanying exam and certificate, is considered the gold standard in ethics, legal issues, and risk management strategies in the practice of intuitive and energy healing methods.