December 3, 2014 – Casper’s Luke Sherwin, Survey w Steve Strauss, Big Cat Expert Dr. Alan Rabinowitz & Parking CEO Ronak Massand

December 3, 2014 – Casper’s Luke Sherwin, Survey w Steve Strauss, Big Cat Expert Dr. Alan Rabinowitz & Parking CEO Ronak Massand

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Luke Sherwin – Co-founder of Casper

Luke Sherwin is part of a team bringing internet retailing to new industries and segments. Casper is an early-stage sleep technology startup based in NoHo, New York City that obsessively engineers sleep products for young professionals. A collaboration of four friends from Brown and RISD, they started the business on a post-collegiate whim. With minor funding, zero full-time employees, and rudimentary management experience, they grew this media and e-commerce company to around 100,000 monthly visitors and 200 manufacturing partners. He guides Casper’s brand and creative direction. He thinks the work-to-lives and live-to-works are missing the point – sleeping to sleep! While in college, he started his university’s largest student-run company. At Casper, he works to make mattresses marvelous.

Steve StraussSteve StraussSteve Strauss

Steve Strauss – Survey Data with Senior USA TODAY Small Business Columnist

Steve Strauss is a leading small business expert and shares his wealth of knowledge as an internationally recognized speaker, columnist, and attorney. He is also the author of 17 books, including The Small Business Bible: Everything You Need to Know to Succeed in Your Small Business. As a weekly columnist at, Steve gives insight to small business owners and entrepreneurs on everything from writing in the workplace to marketing, and his column is one of the longest-running business columns in the world – running for 17 years. Steve has spoken as an expert for the U.S. State Department in locations such as India, Japan, Mongolia, and the West Bank, and he sits on the Board of the World Entrepreneurship Forum in France.

Steve StraussSteve StraussSteve Strauss

Dr. Alan Rabinowitz –  Founder of Panthera

Dr. Alan Rabinowitz is the Founder of Panthera, a non-profit conservation organization devoted to protecting the 37 species of cats in the world. He is an American zoologist, conservationist, and field biologist who worked extensively with the Wildlife Conservation Society for more than 30 years. Time magazine once called him the “Indiana Jones of Wildlife Protection” as he passionately strives to save tigers, lions, jaguars, and snow leopards, along with their habitats. He has written numerous books, including his latest An Indomitable Beast: The Remarkable Journey of the Jaguar.

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Ronak Massand – Co-Founder and CEO of Parkloco

Ronak Massand is the Co-Founder and CEO of Parkloco, an innovative company that works directly with parking lot operators and owners to help provide solutions for vehicle parking – with a motto of “Worry free parking that lets you park like a local.” Ronak graduated from Brown University where he pursued a Master’s Degree in Innovation Management and Entrepreneurship, after having received a Bachelor’s Degree in Electrical Engineering from Mumbai University in India. He is also published in the International Journal of Scientific and Research Publication with an article titled Pattern Following Bot.

Ronak MassandRonak Massand

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