18 Jan January 19, 2018 – Aha! Andy Cunningham, Reputation Management Ken Tucker and from CES Scott Steinberg
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Andy Cunningham – Founder and President at Cunningham Collective and Author of Get to Aha!: Discover Your Positioning DNA and Dominate Your Competition
Andy Cunningham is an entrepreneur at the forefront of marketing, branding, positioning and communicating “The Next Big Thing.” Andy has played a key role in the launch of a number of new categories including video games, personal computers, desktop publishing, digital imaging, RISC microprocessors, software as a service, very light jets, and clean tech investing. Andy is an expert in creating and executing marketing, branding and communication strategies that accelerate growth, increase shareholder value and advance corporate reputation. She came to Silicon Valley in 1983 to help Steve Jobs launch the Macintosh. Steve chose Andy’s public relations agency, Cunningham Communication, to represent him when he left Apple to form NeXT and acquire Pixar. Andy continued to work with Steve for several years and has developed marketing, branding and communication strategies for game-changing technologies and companies ever since. Andy is the founder and president of Cunningham Collective, a marketing, brand and communication strategy firm dedicated to bringing innovation to market. The 5-year old firm has worked with many companies in various markets including telecommunications, search, energy efficiency, media and publishing, finance, mobile apps, display technology, healthcare, big data and semiconductors. Andy is also the host of the popular podcast Marketing Over Ice.
Ken Tucker – President and Founder of Changescape Web
Ken Tucker is the founder of Changescape Web, a Small Business Marketing and Website Design Agency specializing in developing comprehensive integrated marketing strategy and campaigns for small and mid-sized businesses across the US. Their specialties include search engine optimization, website design, and social media marketing. Ken is a Master Duct Tape Marketing Certified Consultant, an Inbound Marketing Certified Professional (since 2010), and an SEO for Growth Consultant. He provides strategy and training in the Duct Tape Marketing System and Social Media as well as offering a complete range of marketing, advertising and consulting services. Ken created and taught one of the first college credit level Social Media Marketing classes in the US, and also taught Content Management Systems at the St. Charles Community College for 5 years (from 2011 – 2016). Ken currently serves as Co-Chair of the St. Charles County Chambers of Commerce Technology Committee and has served on the Board of Directors for the Greater St. Charles County Chamber and the Cottleville-Weldon Spring Chamber.
Scott Steinberg – Keynote Speaker, Bestselling Futurist + Trends Expert, CEO of SELECT Magazine, Expert Witness, and Author of Get Rich Playing Games
Scott Steinber is one of today’s top testifying technology expert witnesses, high-tech experts and consultants. Over one billion people have turned to high-tech analyst Scott Steinberg for insight into today’s top consumer products, computers, electronics, software apps, IT and online services. A veteran IT technology expert witness consultant, software publisher and the head of technology consulting firm TechSavvy Global, Scott is a frequent on-air expert for ABC, CBS, NBC, FOX and CNN. He is a trusted consultant to the consumer electronics industry’s top manufacturers and agencies, and insider for 400+ media outlets from The New York Times to Playboy and Entrepreneur. Scott has been cited as a top authority by the Associated Press, USA Today, NPR, MSNBC and more. Beyond aiding computer, electronics and software industry leaders, attorneys and investors with expert witness testimony, business strategy consulting and market analysis, he’s also the author of several books including Get Rich Playing Games and host of Rolling Stone’s Gear Up technology video series.
