30 Apr April 30, 2018 – Marketing to Gen Z Angie Read, Amazon Hack Ashley Armstrong and Bakery Success Ebonie Carzo
Angie Read – Vice President of Growth Insight at Barkley and Author of Marketing to Gen Z
Angie Read is Vice President of Growth Insight at Barkley. She has 20 plus years of consumer marketing and public relations experience for brands including Sprint, Hallmark, Dearfoams, and Foot Petals, as well as the National Association of Insurance Commissioners. As a marketer – and a mom of three teenagers – Angie is committed to helping brands appeal to and authentically engage with Gen Z, who by the year 2020 will represent 40 percent of American consumers. Prior to Barkley, Angie was a Partner at Fleishman Hillard. Angie has a master’s degree in public communication from American University.
Ashley Sage-Taylor Armstrong – Distribution Channel, Rank & Revenue Specialist on Amazon.com and Author of The Adventures of Starlight and Sunny: Book One in, The Adventures of Starlight and Sunny Series, ?The Princess Path?, How to be True with Good Deeds; … categories Baby to 3 and Ages 4-8 (Volume 1)
Ashley Sage-Taylor Armstrong is a Rank and Revenue Specialist on the largest distribution channel in the world, Amazon, and launched AmazAuthority to help others succeed there. A product developer and manufacturer, she is a nationally recognized author and trainer, a former sports coach (a family of Olympic trainers), a Natural Health Practitioner, infant & parenting counselor, community leader, volunteer, wife, and mother with a record of excellence in forecasting product trends, implementing key strategies, launching initiatives that propel growth, establish rank and generate increased revenue streams for products.
Ebonie A. Carzo – Owner at Scrumptious Cakery
Ebonie A. Carzo is the Owner of Scrumptious Cakery. She grew up in a bakery and although she loved indulging in her mom’s delicious cakes, she wanted to be different. She went going to go off to college, got a degree, and worked in corporate America. In college, she started baking in the basement of her dormitory to supplement college expenses and her retail income post-graduation, but she never intended to bake full-time. Ebonie traveled the world, from China to South Africa and many places in between. She was on a quest to prove that local and state government support in building sustainable small businesses will stimulate any economy to improve living conditions for the masses. Her final thesis was a brilliant masterpiece that supported this theory based on her study and work exchanges abroad. While in graduate school, Ebonie helped start a small business consulting firm with 5 of her fellow colleagues called Mastering Consultants and Investment Group. In August 2013, after working in corporate America for 6 years, Ebonie decided that in order to truly walk in her passion of helping start-ups and small businesses be successful, she needed to subject herself to the emotional and physical joys and pains of running a small business. At the age of 29, Ebonie gave up her company car, gas card, health insurance, and steady income to join the world of entrepreneurs. January 2018 marked Ebonie’s four-year anniversary of operating Scrumptious Cakery full-time. In 2017 and 2018, Scrumptious Cakery was awarded the Couple’s Choice Award as one of the Best Wedding Cake Bakeries in Atlanta. She now has a wealth of knowledge and fire in her that she is sharing with entrepreneurs across the world.