03 May May 3, 2021 – Give a Damn! Mark Lewis and Content Marketing Mary Kate Gulick
Always go above and beyond to prove that you are providing
greater value and giving more than the customer expects.
Mark S. Lewis began his career with IBM and left after thirteen years to form Communiqué, a New Orleans based Internet Service Provider (ISP). Communiqué quickly became the Gulf South’s largest ISP’s building a client base of over 10,000 users. Communiqué was sold to a national player and a year later Mark founded EyeOnet, an Internet sales and marketing consulting firm that later merged with two other businesses into Orange Twine, with Mark serving as Chairman and Director of Business Development. In 2000, Orange Twine was chosen by the New Orleans Chamber of Commerce as the Rising Tide Small Business of the Year in Technology. In 2002, Orange Twine was later purchased by a wireless Internet provider and late that year Mark assumed the role of President of the Louisiana Technology Council (LTC) to assist with the technological development of the State of Louisiana. In November of 2005, Mark was selected by the Governor’s office as Technology Leader of the Year for the State of Louisiana for his contributions to the technology industry. Through his leadership, the LTC helped Louisiana become one of the top three states in the country in technology job and wage growth going from 49th out of 50 states in technology employment to 32nd. Mark joined the consulting firm Simmons & White as a partner in December 2012. He has taken over the company and renamed it back to Communiqué once again. For the past six years, Mark has moderated CEO Round tables in both Baton Rouge and New Orleans and has published a #1 Amazon Best Seller book called GIVE A DAMN – The Ticket to Cultural Change.
Mary Kate Gulick – Content & Digital Marketing Leader
Repurposing is the name of the game! If you can’t at least 5 uses
our of one piece of content then you are not thinking hard enough.
Mary Kate Gulick is an award-winning content and digital marketing veteran of 20 years who has been working with marketing agencies and Fortune 500 companies. With an MA in advertising, marketing and communication studies, an AMA Professional Certified Content Marketer, a certified Agile Marketing practitioner, and an Adobe Digital Marketing Master. Her amazon best selling book The Real Deal: Get Known for Your Genuine Expertise in an Era of Bullsh*t Gurus is a simple, no-nonsense guide to building a personal brand, audience, and client base around your hard-earned expertise. Focused on genuine experts who are building businesses as consultants and coaches, content marketing veteran Mary Kate Gulick illustrates an A-to-Z process to create the kind of content quality and volume that create breakthrough business results … without the expense of a marketing department or advertising agency.