11 Nov November 11, 2019 – GabbCon Gabe Greenberg, SemTech IT’s Nick Allo and YouTube Farming Greg Peterson
Gabe Greenberg – CEO and Co-Founder at GABBCON, Blockchain, Audience Buying Advisor and Consultant
Gabe Greenberg has over 20 years of sales and marketing leadership expereince. A passionate leader and outspoken advocate of the Advanced TV marketplace, Greenberg serves as CEO and Co-Founder of GABBCON, Global Audience Based Buying Conference and Consultancy. In this role, Gabe and his team are actively changing the face of Audience Based Buying and blockchain. They are bringing standards, content and education to the industry by delivering audience based buying consulting. They also created the industry’s first event series dedicated to audience based buying. Prior to GABBCON, Greenberg was General Manager of Advanced and Programmatic TV for The Trade Desk where he led the sales and business development of TTD’s TV product. Prior to TTD, Greenberg was Chief Strategy Officer at Delivery Agent responsible for the company’s advanced television and digital sales and marketing. At Delivery Agent Greenberg delivered the industry’s first interactive Super Bowl ad, making David Beckham’s briefs shoppable from the Super Bowl Ad. Greenberg has also held Senior Marketing leadership positions at Microsoft and ADT and leadership positions at RGM Group, Vibrant Media, Autobytel, Bigfoot Interactive and Next Generation Network. Mr. Greenberg has delivered more than $1BN in media revenue during his career. As a recognized expert on digital media and marketing, Mr. Greenberg has been featured on CNBC, E!, CNN, AdAge, AdWeek, BBC News, Wall Street Journal, Business Insider, iMedia Connection, & MediaPost and has spoken at premiere industry events in North America and Europe including Cannes Lions, Davos, Advertising Week, JD Power, iMedia, OMMA, GABBCON, DMEXCO, SXSW and more.
Nick Allo – Director of IT Services at SemTech IT Solutions
Nick Allo directs the IT services at SemTech IT Solutions. SemTech is a Seminole Office Solutions company serving Orlando since 1984. SemTech IT Solutions was established in 2011 to provide specialized IT support, services and products to its clients. Services include technical helpdesk support, PC and server support, backup & disaster recovery services, network security, email and spam services, virtual CIO consulting and more. It’s always been their goal to provide enterprise-level IT practices and solutions to the small and medium size businesses at affordable prices. Their experience has allowed them to build and develop the infrastructure needed to keep their prices affordable and their clients up and running.
Greg Peterson – Farming YouTube Star
The Peterson Farm Brothers are made up of Greg (28), Nathan (25) and Kendal (22). The siblings farm together with their parents near Assaria, KS and produce entertaining and educational videos on their YouTube channel, as well as post farming and video updates to their social media pages. In May of 2012, Greg had an idea to make a parody music video with his brothers to help educate their city friends about farming. The video was filmed throughout the month of June and posted at the end of the month. It was entitled “I’m Farming and I Grow It,” and was a parody of the song “I’m Sexy and I Know It” by LMFAO. The song was a viral hit on YouTube and received over 5 million views in over 200 countries in 2 weeks. Since then, they have continued to make videos. Ever since they began producing content, they have continued to realize a need to inform people about what they do in farming and in agriculture. Aside from their production on social media, they travel around the country to speak on advocating for agriculture. This interview sponsored by TractorSupply.com/credit.