07 Nov November 8, 2018 – Leader of the Pack Matt Sweetwood and SEO Consultant Kathy Alice Brown
Matt Sweetwood – CEO, Entrepreneur, Award-Winning Marketer and Author of Leader of the Pack: How a Single Dad of Five Led His Kids, His Business, and Himself from Disaster to Success
Matt Sweetwood is well known as a CEO, a successful entrepreneur, a social media influencer and a personal branding expert. He was the U.S. CEO of beBee, Inc., a professional social network that helps build successful personal brands. He served as President of Unique Photo®, NJ’s premiere Camera Store for 28 years. Nationally known in the photography industry as an innovator, he has helped acquire over fifty US and International Trademarks for both language and design at Unique Photo, and he founded and ran the Ozzie Award-winning publication Photo Insider®. He has been credited with the reinvention of the modern camera store, as well as the country’s largest in-store education program, the Unique University®. Unique Photo was named 2008 and “2013 Dealer of the Year” by Digital Imaging Reporter magazine. Matt was named the Photo Industry’s, “2016 Person of the Year” by the PMDA. He has appeared as a regular contributor on Fox News, NBC Today Show, CBS TV, News 12 NJ, PIX11, and other high-profile programs. He has also spoken publicly for organizations like Panasonic, Canon, PMDA, Microsoft, NJ Devils Hockey and BMW CCA, and was a member of the prestigious CMO Club, where he won the President’s Award in 2014. His past charitable endeavors include having served as Chairman of the Board of Directors at both The Aish Center, a spiritual/educational non-profit and The Josephine Herrick Project, a nonprofit that uses photography to enhance the lives of the under-served. He was honored by The Aish Center with its 2014 Continuity Award.
Kathy Alice Brown helps businesses profit from uncovering SEO opportunities to increase organic traffic and their bottom line. She has over 9 years of SEO experience, serving entrepreneurs as well as marketing managers in larger enterprises. She had a lot of experience with eCommerce sites and software vendors. And she specializes in site migrations and re-platforming projects. She has worn many hats throughout his technology career. From Engineering Manager to Copywriter to SEO Consultant. With this wealth of diverse experience and as a Silicon Valley veteran, you can count on her on bringing a both holistic and bottom line perspective to your project. Her sweet spot is bridging the technical and business perspectives, working closely both with marketing and IT.