09 Jun June 9, 2017 – Kickstarter Insights Salvador Briggman, Zombie Biz Melissa Eggleston, & BoA’s Elizabeth Romero
Salvador Briggman – Founder of CrowdCrux, Blogger, Podcaster, YouTuber and Author
Salvador Briggman is passionate about two things: the crowdfunding industry and helping people reach their fundraising goals. From behind-the-scenes interviews of successful crowdfunders, in-depth research of crowdfunding trends, a decade of experience creating and marketing products, and five years spent working in and running startup companies, I bring you some awesome marketing tips, promotional resources, proven campaign strategies, and more. We help people run successful crowdfunding campaigns.
Melissa Eggleston – Content Strategist and Author of The Zombie Business Cure: How to Refocus your Company’s Identity for More Authentic Communication
Melissa Eggleston is a content strategist and user experience (UX) specialist with clients throughout the United States. For businesses, nonprofits, and universities, she works as a consultant to eliminate zombie-like behavior one website at a time. Since 1997, she has created digital content for Bloomberg News, the Content Marketing Institute, Duke University, and many other organizations. Learn more at MelissaEgg.com. My work can include online and offline communication planning for a consistent and positive user experience. I often work for agencies and design/development teams. I’m able to see the big picture while also digging into the details. I’ve worked on projects for both tiny tech startups and big organizations such as the Bill & Melinda Gates Foundation. I recently wrote a fun book on content strategy! The Zombie Business Cure: How to Refocus your Company’s Identity for More Authentic Communication offers real-life examples and practical tips.
Elizabeth Romero – SVP, Small Business Division Executive at Bank of America
Bank of America is one of the world’s largest financial institutions, serving individuals, small- and middle-market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk management products and services. The company serves approximately 56 million U.S. consumer and small business relationships. It is among the world’s leading wealth management companies and is a global leader in corporate and investment banking and trading.