13 Aug August 13, 2015 – Inventor and PR Wiz Christina Daves & One Click Lindsey Anderson
Christina Daves is a serial entrepreneur, award-winning inventor, and the founder of CastMedic Designs. She invented her fashionable medical boots after a broken foot left her in an awful walking medical boot, the day before she was headed to New York City. Having previously owned an upscale boutique, Christina thought she would be able to find am accessory to make the boot look somewhat fashion-forward. But, there was nothing available, so she started designing cuffs and accessories to take the boot from a casual affair to the office to formal events. These products allow adults and kids to heal in style. With no budget for publicity, she taught myself everything she could about PR and in less than one year appeared in over 50 media outlets (including national and local television, national magazines and newspapers, and syndicated radio). Christina has also written the bestselling book, “PR for Anyone™ 100+ Affordable Ways To Easily Create Buzz for your Business” and has won tons of awards including being a Finalist for Women Inventorz’s 2013 Woman Inventor of the Year Award and winning the Steve Harvey’s Top Inventor Award!
Lindsey Anderson – Owner at TrafficAndLeads.com
‘One-Click Lindsey’ Anderson is a web strategy expert working with small business owners to help them utilize the web to get more website traffic and leads. Lindsey, oops we mean One-Click Lindsey!, is the founder and CEO of TrafficAndLeads.com, a site that specializes in driving traffic, getting leads and turning them into lifelong clients. One-Click Lindsey is an expert in landing pages, email sequences, search engine ranking, newsletters, analytics, social media, pay-per-click ads, and blogging. She knows how to utilize the myriad of online marketing options to generate more traffic and leads which produces more paying clients.