11 Apr April 15, 2015 – Marketing Guru Jamie Turner & Platform Thinker Sangeet Choudary
Jamie Turner – CEO of 60 Second Communications, Founder of 60 Second Marketer & Author of How to Make Money with Social Media: An Insider’s Guide to Using New and Emerging Media to Grow Your Business (2nd Edition)
Jamie Turner is an author, international speaker and the CEO of 60 Second Communications. The firm works with clients like Samsung, The Coca-Cola Company, InterContinental Hotels Group and other well-known brands. He is the founder of the 60 Second Marketer, an award-winning online magazine read by tens of thousands of international marketers each month. Jamie has appeareded on CNN and HLN on the subject of marketing and social media and he also is an internationally-recognized keynote speaker for corporations, events and trade shows around the globe. He was recently profiled in “Advertising and Promotion,” the world’s best-selling college-level marketing textbook. He is the co-author of “How to Make Money with Social Media” and “Go Mobile,” which was a #1 best-selling mobile marketing book on Amazon. Over the past 25 years, Jamie has helped AT&T, Cartoon Network, CNN, Motorola and The Coca-Cola Company grow their sales and revenue through high-impact marketing. If that’s not enough, Jamie is also the Founder of A School Bell Rings, a non-profit that builds schools for impoverished children around the globe.
Sangeet Choudary – Platform Strategist, Chair of the MIT Summit, Entrepreneur in Residence at INSEAD & Advisor at 500Startups
Sangeet Choudary is a widely published industry analyst on Peer to Peer marketplaces, what he calls platforms. His platform thinking model has lead to work with C-level clients, educating at leading universities, and writing the blog Platform Thinking. Sangeet is Founder and CEO of Platform Thinking Labs, best known for its work on platform business models and multi-sided network effects. He is also the co-chair of the MIT Platform Strategy Group at MIT Media Labs, and is an Entrepreneur-in-Residence at INSEAD Business School. Sangeet is a Global Fellow at the Centre for Global Enterprise in New York and an advisor at 500Startups in Silicon Valley. His articles on platform economics and network design has been featured in leading media and journals globally.