03 Nov November 3, 2016 – CMOs at Work Author Josh Steimle & VentureFuel’s Fred Schonenberg
Josh Steimle was named by Entrepreneur Magazine as one of “50 online marketing influencers to watch in 2016,” and ranked #11 by the research firm Leadtail amongst People Most Mentioned and Retweeted by CMOs. He is a speaker, writer, and entrepreneur. Josh wrote “Chief Marketing Officers at Work” (Apress, 2016) which includes interviews with 29 CMOs from companies like GE, Spotify, PayPal, The Home Depot, and Target. In addition, he has written 200+ articles in publications such as Time, Inc., TechCrunch, Mashable, Forbes, Entrepreneur, Fast Company, and VentureBeat. Josh presented at TEDx, ClickZ, AdTech, MOSA, Echelon, CommunicAsia, and has been featured on national TV and radio, podcasts, and webinars on topics including digital marketing, social media, entrepreneurship, government policy, and technology. He is the founder and CEO of MWI, a digital marketing company with offices in China, Hong Kong, and the United States (Salt Lake City, Phoenix, Chicago), specializing in SEO, SEM, content marketing, social media marketing, and conversion rate optimization (CRO).
Fred Schonenberg – Founder at VentureFuel, Inc.
Fred Schonenberg is the founder of VentureFuel, a strategic partnership firm focused on growing advertising revenue for emerging companies and technologies across all media platforms. VentureFuel provides expert guidance around packaging, positioning and selling media to attract brand partnerships with Fortune 500 companies and leading advertising agencies nationwide. VentureFuel bridges the chasm between advertisers looking for the next big thing and early stage companies in need of viable ad models. Known for his award-winning creative solutions and ability to forge strategic partnerships to drive revenue, Fred has deep relationships throughout the advertising industry, from top CMOs & brand managers, to agency presidents, planners and buyers across mobile, online, print, TV, experiential and out-of-home. He is a frequent speaker at industry events such as SXSW, Ad Tech, Advertising Week, Offline Summit, Lightbox Lab, Recess Music & Ideas Festival, IAB Digital Leadership Program, etc. He is also an industry thought-leader published in everything from The Huffington Post, Media Post, The Drum, Media Daily News, Tech.co, The Mobile Insider, Modern Marketing Exchange, etc. Most recently, Fred was the EVP of National Sales for Zoom Media & Marketing where he guided the video-centric selling strategies that built Zoom into the largest fitness digital media company in the world as well as the most successful nightlife network. His sales team was rated #1 in the industry by digital agencies and strategic planners.