April 2014

http://www.cyberears.com/cybrss/25123.mp3   [caption id="attachment_7530" align="alignright" width="200"] Ted Bernstein[/caption] Ted Bernstein - CEO at Life Insurance Concepts - Highlight Here You don't usually think about insurance and entrepreneurship. You need to. Ted Bernstein is with us to inform us about best practice, and absolute requirements, for entrepreneurial insurance. He has been a consistent innovator in industry, introducing “no-load” policies in the mid-1980s. Ted is one of the few agents ever to address the Society of Actuaries (we don't know what that means either, but it sounds impressive!) and he was Muhammad Ali’s life insurance agent! Today, he shares a new type of policy designed to overcome the biggest flaw in insurance. Guess how long the average policy lasts the recipients. It will scare you!      [caption id="attachment_7495" align="alignright" width="200"] Jim Cathcart[/caption] Jim Cathcart - Hall of Fame Speaker and author of Relationship Selling - Highlight Here Jim Cathcart was on the show month or so ago and we had to have him back. But today, we wanted to talk more about him, and not so much about his work. How did he become inducted into the International Sales & Marketing Hall of Fame in 2012? Where did the ideas for his 16 books come from?  How was he voted “Top 5 Sales Speaker” for 5 years in a row 2010-2014?  And so much more. We dive into his past and the developing experiences that created a legend.         ...

http://www.cyberears.com/cybrss/25108.mp3   [caption id="attachment_7520" align="alignright" width="194"] Adam Goldstein[/caption] Adam Goldstein - Co-founder of Hipmunk - Highlight Here  Adam Goldstein is a self-admitted travel nerd. Just weeks after his graduation from MIT, he co-founded a travel company designed to give travelers better choices. Instead of just hotels, you can book AirB2B rooms too! And lots of other add-ons that other sites don't have. Adam was the North American Debating Champion and also co-founded BookTour with Wired's Chris Anderson. If that is not enough, he is the youngest author ever at O'Reilly Publishing; he wrote 'AppleScript: The Missing Manual' when he was 16. Ouch, makes me feel really old, and lazy!      [caption id="attachment_7489" align="alignright" width="179"] Bob Burg[/caption] Bob Burg - Convention Speaker, Founder of Go-Giver Coaching Program, Author of Adversaries into Allies: Win People Over Without Manipulation or Coercion - Highlight Here Bob Burg has honored us before on the show. He is one of the very top writers, speakers, and thought leaders. Bob speaks for corporations and associations internationally, including many of the Fortune 500 companies. He is best known for his book Endless Referrals and his business parable, The Go-Giver (coauthored with John David Mann).  It has been translated into 21 languages and was Bob’s fourth book to sell over 250,000 copies. Today, he is with us to talk about his new book, Adversaries into Allies.         ...

http://www.cyberears.com/cybrss/25088.mp3   [caption id="attachment_7418" align="alignright" width="200"] June Archer[/caption] June Archer - Music & Television Executive, Author, Motivational Speaker - Highlight Here June Archer started behind the microphone as part of a successful singing act. He was a member of the Elektra Records group Room Service and achieved radio success with singles “Ain’t Nothing Wrong” and “Stay” which made the Billboard Top 50 Charts. But, he realized quickly that he could have more impact on the other side, as a producer. His dream of successfully impacting the industry would be in a different way. June recently produced “The 100 Men of Color” Black Tie Gala honoring men in business, entrepreneurship, and education for the impact they have on others. He is author of the book YES! Everyday Can Be a Good Day: The Keys to Success That Lead to an Amazing Life and is President and CEO of Eleven28 Entertainment.      [caption id="attachment_7420" align="alignright" width="252"] John Haydon[/caption] John Haydon - Speaker - Chief Heretic and Pyrotechnician of Inbound Zombie and Author of Facebook Marketing For Dummies - Highlight Here John Haydon focuses mostly on resuscitating non-profit businesses. He does this through a set of skills just as useful to us for-profits, excellent social media marketing. He calls himself "a sherpa for passionate change-makers, a doula for brilliant ideas"  and can ride a bicycle backwards. This interview is packed with great information on Facebook marketing. You all know what I think of Facebook (yuck!) and John plays along well with my ignorance!         ...

http://www.cyberears.com/cybrss/25068.mp3   [caption id="attachment_7413" align="alignright" width="200"] Steve Beecham[/caption] Steve Beecham - Owner of Bass Awkward Business - Highlight Here Steve Beecham started in the mortgage business, as Owner of Home Town Mortgage in north Atlanta. He learned quickly that his marketing techniques were different, but worked. Today, he is an author and speaker who shares his tricks for network selling. His techniques for helping succeed in business use better networking and learning to leverage social connections. As a mortgage business owner, Steve interviewed 100's sales people and trained many of the best. From this, he saw the common elements of success. He will help increase sales by helping first. Great stuff.       [caption id="attachment_7521" align="alignright" width="150"] John Kremer[/caption] John Kremer - Ebook marketing, book marketing coach, Pinterest Speaker with millions of views, Author  of  1001 Ways to Market Your Books - Highlight Here John Kremer wrote what may be the definitive book on marketing books! As an acknowledged expert on book publishing and marketing, he owns a publishing company (Open Horizons of Taos, New Mexico) and edits the 'Book Marketing Tip of the Week' newsletter. He has written a number of books on publishing and marketing, and his 1001 Ways is in its 6th Edition. John has been interviewed by or written about in Playboy, The New York Times, USA Today, Scientific American, and the Chicago Tribune.          ...